Sign up to get updates from us
I had a "triple event" weekend which was both a sobering reminder and an encouragement to pursuing artistry. When I was starting out in this industry, my whole sales process and value proposition was wrapped into what I could do "at" their event. The problem with that is you can't guarantee a lot of those things because so much of it is out of your control. A few years ago I shifted to selling the things I could control. While that may add a few more layers to my process (that I actually do enjoy), there still is the "day of event" pay-off that you hope for as a creative. What happens when the pay-off doesn't occur? I cover that and more in this episode.
I had a "triple event" weekend which was both a sobering reminder and an encouragement to pursuing artistry. When I was starting out in this industry, my whole sales process and value proposition was wrapped into what I could do "at" their event. The problem with that is you can't guarantee a lot of those things because so much of it is out of your control. A few years ago I shifted to selling the things I could control. While that may add a few more layers to my process (that I actually do enjoy), there still is the "day of event" pay-off that you hope for as a creative. What happens when the pay-off doesn't occur? I cover that and more in this episode.
Part 2 of 2 wedding music "left turns" - songs that you didn't see coming; where the DJ takes things in a different direction than the norm or what the crowd was expecting. Joining me as guest contributors are Drew …
In this episode, I share a few stories from some of my latest events - DJ'ing with (almost ) no pants, some epic toasts and a revelation about getting older. DJs: Interested in Heavy Hits Music Pool? Go to heavyhits.com …
Rant...Errr...DJ Dad Talk Time. From the inception of this podcast, the goals have been to #1 - have conversations that others in our industry aren't having; ones that go deeper than surface level and #2 - push our industry forward. …
I'm on the road today and I always bring my podcasting gear just in case inspiration strikes. Today is one of those days. I give some updated travel hacks that I'm utilizing - I cover airport lounges, hotels, snacks and …
In the DJ vertical (and the creative space at large), "package" selling is the most predominant type. But do why understand the advantages and disadvantages to this versus "Option" selling and "1 Solution" selling? In this episode, I break down …
